Knowing what's trending is key to reaching the right audience. HashAtIt.com offers a way to find out what's hot across multiple social networks in real time. Dubbed as "The Social Search Engine," HashAtIt.com collects status updates, tweets and other posts, allowing users to search for the most popular hashtags on Facebook, Twitter, Instagram and Pinterest — all in one place. This free hashtag search platform also offers a user-friendly interface that includes customizable hashtag boards to filter and organize hashtag searches, as well as the ability to mute irrelevant search results.
That's what kept bringing me back to Sharpe. When it comes to internet marketing, this is one of the masterminds in the industry, a high-8-figure earner who recently generated over $1 million dollars within a 60-day period with a brand new system. I knew that if I was going to help educate people about internet marketing, I had to go straight to the top. Sharpe is also one of the most relatable characters in the industry, who speaks eloquently and fluidly, able to inspire millions of people with ease. 

Search Engine Optimization (Seo)


You should fix all errors which can impair users’ expectations. By hurting user experience, you endanger the organic growth of your traffic because Google will surely limit it. Do this task thoroughly and don’t be in a hurry, otherwise, you might learn that your backlinks don’t work. Be responsible for each decision and action. Search Engine Optimization (SEO) works better when the technical optimization of your site meets the standards.
A variety of methods can increase the prominence of a webpage within the search results. Cross linking between pages of the same website to provide more links to important pages may improve its visibility.[47] Writing content that includes frequently searched keyword phrase, so as to be relevant to a wide variety of search queries will tend to increase traffic.[47] Updating content so as to keep search engines crawling back frequently can give additional weight to a site. Adding relevant keywords to a web page's meta data, including the title tag and meta description, will tend to improve the relevancy of a site's search listings, thus increasing traffic. URL canonicalization of web pages accessible via multiple URLs, using the canonical link element[48] or via 301 redirects can help make sure links to different versions of the URL all count towards the page's link popularity score.
You’ll want to use email, blogging, and social media tactics to increase brand awareness, cultivate a strong online community, and retain customer loyalty. Consider sending personalized emails to past customers to impress or inspire them -- for instance, you might send discounts based off what they’ve previously purchased, wish them a happy birthday, or remind them of upcoming events.
Online interviews are hot right now, and a great and easy way to earn backlinks to your website. Once you become the authority in your niche, you'll get lots of interview invitations, but until then, to get started, you have to make the first step. Look for websites that are running interviews and tell them you would like to participate and what knowledge you can contribute.
A disadvantage of digital advertising is the large amount of competing goods and services that are also using the same digital marketing strategies. For example, when someone searches for a specific product from a specific company online, if a similar company uses targeted advertising online then they can appear on the customer's home page, allowing the customer to look at alternative options for a cheaper price or better quality of the same product or a quicker way of finding what they want online.
Still, before we get there, there's a whole lot of information to grasp. As an online marketer myself, it's important that I convey the truth about the industry to you so that you don't get sucked up into the dream. While there are legitimate marketers like Sharpe out there ready and willing to help, there are loads of others that are simply looking to help part you from your hard-earned cash. Before you do anything, gather all of the information you can.
“What does mean relevancy?”, – you may ask. Let’s imagine that you have blog about website building tips, but you have found an authoritative site about makeup trends. According to Google, this source won`t be a perfect one for you, because high authority sites should be closely related to yours. In other cases, it won’t work. The same thing goes for the content around which your link is inserted.
Google's search engine marketing is one of the western world's marketing leaders, while its search engine marketing is its biggest source of profit.[17] Google's search engine providers are clearly ahead of the Yahoo and Bing network. The display of unknown search results is free, while advertisers are willing to pay for each click of the ad in the sponsored search results.
Optimization techniques are highly tuned to the dominant search engines in the target market. The search engines' market shares vary from market to market, as does competition. In 2003, Danny Sullivan stated that Google represented about 75% of all searches.[63] In markets outside the United States, Google's share is often larger, and Google remains the dominant search engine worldwide as of 2007.[64] As of 2006, Google had an 85–90% market share in Germany.[65] While there were hundreds of SEO firms in the US at that time, there were only about five in Germany.[65] As of June 2008, the market share of Google in the UK was close to 90% according to Hitwise.[66] That market share is achieved in a number of countries.
It includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Like other advertising media, online advertising frequently involves both a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisher's content. Other potential participants include advertising agencies who help generate and place the ad copy, an ad server which technologically delivers the ad and tracks statistics, and advertising affiliates who do independent promotional work for the advertiser.
Discover what small businesses worldwide have used to propel their companies forward since 2003. Get started with email marketing with a range of plans to fit every budget. You’ll enjoy an easy-to-use application and all the features your small business needs to grow your customer list and reach the inbox. Backed by our award-winning support team and the highest success rates in the industry, we’ll help you get results.

Content must be able to lure your clients as well as solve a particular issue. One can write influential content by using important keywords and targeting visitors. This is the most important factor through which Google determines the relevance of a page and ranks a piece of content. Brainstorming creative ideas and embedding the most important keywords is the key to acknowledged content.

Video Marketing Social Media


Keyword strategies are imperative for effective search engine marketing (SEM). At our organization, we hunt for the top websites and competitive keywords that are closely associated with the specific business or industry we're working with. We follow a logical approach and use Google's Keyword Planner, a keyword analysis tool, to analyze the most popular keyword volume and competition (high, medium or low). We use the long-established AdWords database of diverse industries including health, technology, entertainment and much more.
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What an amazing and informative post! One other option you left out was wikkigrabber. and how not many people use this option! Google wikki grabber, type in keywords and find articles missing links etc on Wikipedia, edit a post with what was missing (make sure it is relevant to the article or post otherwise it will be removed) and them boom! Quality, powerful backlink!
I love the broken-link building method because it works perfectly to create one-way backlinks. The technique involves contacting a webmaster to report broken links on his/her website. At the same time, you recommend other websites to replace that link. And here, of course, you mention your own website. Because you are doing the webmaster a favor by reporting the broken links, the chances of a backlink back to your website are high.

CPA (Cost Per Action or Cost Per Acquisition) or PPP (Pay Per Performance) advertising means the advertiser pays for the number of users who perform a desired activity, such as completing a purchase or filling out a registration form. Performance-based compensation can also incorporate revenue sharing, where publishers earn a percentage of the advertiser's profits made as a result of the ad. Performance-based compensation shifts the risk of failed advertising onto publishers.[62]:4, 16


Thanks to Google Search Console, Ahrefs, and, of course, Sitechecker you can easily check your website, look for 404 errors and proceed to their reclamation. It’s a very easy and effective way to boost the authority. We think that you can use several of the above-mentioned programs to examine your site in case one of them misses some 404 links. If you find some 404 errors, 301 redirect them to an appropriate webpage or to your homepage.
How much of your marketing strategy should be done online and which internet marketing elements you use depends on the nature of your business, your budget, your time, and your goals. Many small business owners do it all themselves in the beginning, but as their businesses grow, they begin to pay for services or outsource work to a virtual assistant that can help them with online marketing. http://www.youtube.com/watch?feature=youtube.be&v=0Y6hluMPulU
We still seem to have PageRank as an important ranking factor from Google, but have been told that Google is using a machine learning approach called RankBrain. The focus of this RankBrain approach is to help the search engine understand the meaning of queries better, and provide answers that (still) focus upon meeting the situational and informational needs of searchers.

Our team is made up of industry-recognized thought leaders, social media masters, corporate communications experts, vertical marketing specialists, and internet marketing strategists. Members of the TheeTeam host SEO MeetUp groups and actively participate in Triangle area marketing organizations. TheeDigital is an active sponsor of the AMA Triangle Chapter.
The online marketing practices mentioned above cannot provide the best yields if you don't have campaign goals. You must set clear goals to help you measure the success of your campaign. These goals may include sales, leads, page visitors, comments, reviews, downloads and any other thing you hope to achieve. Without clear goals, it can be difficult to know how you are doing.
Email Marketing: Email can be an effective way to maintain a connection between your business and its customers. You can purchase email addresses of customers and prospective customers, but the best results usually come from emails collected on your website. You can entice people to give you their emails through a quality free offer, such as a downloadable resource, called a lead magnet. Once you have their email, you can send a newsletter, special offers, and other information your target market would be interested in—as long as you follow laws and regulations around email marketing.
A disadvantage of digital advertising is the large amount of competing goods and services that are also using the same digital marketing strategies. For example, when someone searches for a specific product from a specific company online, if a similar company uses targeted advertising online then they can appear on the customer's home page, allowing the customer to look at alternative options for a cheaper price or better quality of the same product or a quicker way of finding what they want online.
Paid search advertising has not been without controversy and the issue of how search engines present advertising on their search result pages has been the target of a series of studies and reports[23][24][25] by Consumer Reports WebWatch. The Federal Trade Commission (FTC) also issued a letter[26] in 2002 about the importance of disclosure of paid advertising on search engines, in response to a complaint from Commercial Alert, a consumer advocacy group with ties to Ralph Nader.
Improperly implementing redirects on your site can have a serious impact on search results. Whenever you can avoid it, you want to keep from moving your site’s content from one URL to another; in other words: if your content is on example.com/page, and that page is getting search engine traffic, you want to avoid moving all of the content to example.com/different-url/newpage.html, unless there is an extremely strong business reason that would outweigh a possible short-term or even long-term loss in search engine traffic. If you do need to move content, you want to make sure that you implement permanent (or 301) redirects for content that is moving permanently, as temporary (or 302) redirects (which are frequently used by developers) indicate to Google that the move may not be permanent, and that they shouldn’t move all of the link equity and ranking power to the new URL. (Further, changing your URL structure could create broken links, hurting your referral traffic streams and making it difficult for visitors to navigate your site.)
Email Marketing: Email can be an effective way to maintain a connection between your business and its customers. You can purchase email addresses of customers and prospective customers, but the best results usually come from emails collected on your website. You can entice people to give you their emails through a quality free offer, such as a downloadable resource, called a lead magnet. Once you have their email, you can send a newsletter, special offers, and other information your target market would be interested in—as long as you follow laws and regulations around email marketing.
Google recently announced an algorithm update focused on this specifically. You can find out more about how to see what kind of mobile search engine traffic is coming to your site along with some specific recommendations for things to update in my recent post, and here again Google offers a very helpful free tool to get recommendations on how to make your site more mobile-friendly.

Moreover: if you don’t have to, don’t change your URLs. Even if your URLs aren’t “pretty,” if you don’t feel as though they’re negatively impacting users and your business in general, don’t change them to be more keyword focused for “better SEO.” If you do have to change your URL structure, make sure to use the proper (301 permanent) type of redirect. This is a common mistake businesses make when they redesign their websites.


Hey – I love this article. One thing I’ve done with a little bit of success is interview “experts” in whatever niche. In my case this is a mattress site and I sent questions to small business owners with the information I was looking for. Some were happy to help and I would send them a link to the article once it was live. I didn’t ask for a link, but in some cases they would feature the link on their own website.
Paid channel marketing is something you’ve probably come across in some form or another. Other names for this topic include Search Engine Marketing (SEM), online advertising, or pay-per-click (PPC) marketing. Very often, marketers use these terms interchangeably to describe the same concept — traffic purchased through online ads. Marketers frequently shy away from this technique because it costs money. This perspective will put you at a significant disadvantage. It’s not uncommon for companies to run PPC campaigns with uncapped budgets. Why? Because you should be generating an ROI anyway. This chapter walks through the basics of how.
What you may see as being just the next buzzword in an industry inundated with buzzwords is actually the present and future of SEO. Search engines are getting smarter and that’s a good thing. The companies that are now being rewarded with great rankings in search results are the ones that actually deserve it (shocking!). Search engines are able to digest and understand Web content far better than they once were. Producing and distributing valuable content is now vital for search engine optimization. Therefore, content marketing has huge implications for a successful SEO strategy.

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Write a description that would both inform and interest users if they saw your description meta tag as a snippet in a search result. While there's no minimal or maximal length for the text in a description meta tag, we recommend making sure that it's long enough to be fully shown in Search (note that users may see different sized snippets depending on how and where they search), and contains all the relevant information users would need to determine whether the page will be useful and relevant to them.

Keywords are an essential part of your search engine optimization. That’s because keywords in content tell Google and other search engines that your content is relevant to a particular search intent. That relevance helps search engines to show your content to the right people at the right time. This is why it’s so important to do keyword research for both SEO and content marketing. If you’re not sure where to start, hire a professional SEO expert to find the keywords you need.


Header response codes are an important technical SEO issue. If you’re not particularly technical, this can be a complex topic (and again more thorough resources are listed below) but you want to make sure that working pages are returning the correct code to search engines (200), and that pages that are not found are also returning a code to represent that they are no longer present (a 404). Getting these codes wrong can indicate to Google and other search engines that a “Page Not Found” page is in fact a functioning page, which makes it look like a thin or duplicated page, or even worse: you can indicate to Google that all of your site’s content is actually 404s (so that none of your pages are indexed and eligible to rank). You can use a server header checker to see the status codes that your pages are returning when search engines crawl them.
Question, when it comes to backlinks. Would it be useful to guest blog or agree to create pages on websites with backlinks with other business owners in your community. Example: our window replacement company used a local photography company for head shots. A backlink to the photographers website on our “staff” page with photos of the head shots for a reference. Then the photographer post examples of company headshots on her website with a back link to our website for reference. Is this a good way of going about getting more backlinks?
Understanding Mobiles: Understanding mobile devices is a significant aspect of digital marketing because smartphones and tablets are now responsible for 64% of the time US consumers are online (Whiteside, 2016).[42] Apps provide a big opportunity as well as challenge for the marketers because firstly the app needs to be downloaded and secondly the person needs to actually use it. This may be difficult as ‘half the time spent on smartphone apps occurs on the individuals single most used app, and almost 85% of their time on the top four rated apps’ (Whiteside, 2016).[42] Mobile advertising can assist in achieving a variety of commercial objectives and it is effective due to taking over the entire screen, and voice or status is likely to be considered highly; although the message must not be seen or thought of as intrusive (Whiteside, 2016).[42] Disadvantages of digital media used on mobile devices also include limited creative capabilities, and reach. Although there are many positive aspects including the users entitlement to select product information, digital media creating a flexible message platform and there is potential for direct selling (Belch & Belch, 2012).[44]
Example: A blogger John Doe writes a very interesting article about a sports event. Another blogger Samantha Smith doesn’t agree with John’s article and writes about it in another article for an online magazine. She links to John’s article, so that her readers can understand both point of views. John’s blog gets a valuable backlink. On the other hand, Samantha’s article gets popular and many other websites link to her article. Samantha’s website gets many new backlinks. Even though John only got one backlink for his article, the value of his backlink is increased by the backlinks Samantha’s article generated.

There's a lot to learn when it comes to the internet marketing field in general, and the digital ether of the web is a crowded space filled with one know-it-all after another that wants to sell you the dream. However, what many people fail to do at the start, and something that Sharpe learned along the way, is to actually understand what's going on out there in the digital world and how businesses and e-commerce works in general, before diving in headfirst.


If you’re producing quality content and actively engaged in outreach efforts, you will start to receive mentions of your brand on other sites. This is great, but it’s better if each mention of your brand includes a link back to your site. Sometimes websites will mention your brand without including a link or sometimes even linking to the wrong site. Set up a Google Alert for your brand name and regularly search for your branded terms to find mentions of your brand. If the mention doesn’t include a link back to your site, reach out the publisher and request it.

Google recommends that all websites use https:// when possible. The hostname is where your website is hosted, commonly using the same domain name that you'd use for email. Google differentiates between the "www" and "non-www" version (for example, "www.example.com" or just "example.com"). When adding your website to Search Console, we recommend adding both http:// and https:// versions, as well as the "www" and "non-www" versions.
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